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Author Topic: Brunswick has bought Ebonite!!!!  (Read 7977 times)

3835

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Brunswick has bought Ebonite!!!!
« on: November 15, 2019, 06:25:56 PM »
No joke. Canít believe it. More details to come. I heard it earlier and thought my friend had the info reversed. Made a call and I am floored.

 

AlonzoHarris

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Re: Brunswick has bought Ebonite!!!!
« Reply #46 on: November 17, 2019, 07:16:26 PM »
I believe some are confused on the Made in USA argument. Before this transaction, consumers had a choice of Motiv, Storm, Roto Grip, 900 Global, Hammer, Track, C300, Ebonite for USA brands and Brunswick, Radical, DV8, LaneMasters, Lord Field for non USA brands. Throw is a few private labels and those are our choices. So many choose the made in America option since we actually have a choice. Can you name a phone that is 100% made in the US? I can't, so we don't have a choice. So consumers are still trying to support Made in the USA while they have a choice. Very soon, Motiv, Storm/RG/900G, will be our only options for Made in the USA when it comes to a cheaply made bowling ball. So many will try to support that while we still have a choice.

Exactly TKK. Folks, keep it in perspective of the bowling industry and not all industries when these statements are made.

https://www.bowlersjournal.com/brunswick-ceo-corey-dykstra-on-ebonite-acquisition/

It is tough for the factory workers who are out of work no doubt. Unfortunately this isn't a made in USA issue it's a bowling popularity and economic issue.The bowling ball market has dropped 20+% while industry pressure to release ever growing number of new balls a year has increased.  So R&D and production costs go up and profitability goes down while the factories aren't operating at full capacity further increasing costs.

Bowling ball prices are relatively set, at all levels of the line the companies are within $10-$15 dollars of each other often at the exact same rate, to my mind there isn't a company that has tried to leverage lower costs to gain market share other than maybe brunswick going on closeout at a much higher rate. It's brutally competitive, how many new releases do people need.

While I get people are frustrated that the balls will be made in Mexico but Brunswick brought certain assets that they thought could add value which were the rights to the brand and some intellectual property. Maybe someone will buy some other select assets of Ebonite including the factory, but my guess is Ebonite had large liabilities that would have to be assumed if Brunswick were to buy the corporation. Why not just buy the aspects you want or have flexibility with rather then unprofitable assets and liabilities including potential debts or legals claims.



EBI was a bit aggressive with their release schedule in managing 4 brands. In my opinion the EBI consumers would not have been upset for a more thought out relaxed release schedule like Storm does with Storm/RG. Storm and RG usually release complements across brands and at staggered times. EBI would release overlapping equipment and drop balls in all 4 brands at once. I donít think the heads at EBI really truly had their heads in the game for years unfortunately.
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JamminJD

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Re: Brunswick has bought Ebonite!!!!
« Reply #47 on: November 17, 2019, 08:01:49 PM »
Apparently all regional sales reps were let go too.  We had a demo day cancelled for today

Correct. My friend is a regional sales rep and he was in Morgantown WVA and was told to stop and return home....

northface28

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Re: Brunswick has bought Ebonite!!!!
« Reply #48 on: November 17, 2019, 08:25:35 PM »
Apparently all regional sales reps were let go too.  We had a demo day cancelled for today

Correct. My friend is a regional sales rep and he was in Morgantown WVA and was told to stop and return home....


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CoorZero

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Re: Brunswick has bought Ebonite!!!!
« Reply #49 on: November 17, 2019, 09:06:32 PM »
The former EBI brands might get that boost in angularity now that many have been clamoring for over the years.

BowlingForDonuts

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Re: Brunswick has bought Ebonite!!!!
« Reply #50 on: November 17, 2019, 09:33:45 PM »
I believe some are confused on the Made in USA argument. Before this transaction, consumers had a choice of Motiv, Storm, Roto Grip, 900 Global, Hammer, Track, C300, Ebonite for USA brands and Brunswick, Radical, DV8, LaneMasters, Lord Field for non USA brands. Throw is a few private labels and those are our choices. So many choose the made in America option since we actually have a choice. Can you name a phone that is 100% made in the US? I can't, so we don't have a choice. So consumers are still trying to support Made in the USA while they have a choice. Very soon, Motiv, Storm/RG/900G, will be our only options for Made in the USA when it comes to a cheaply made bowling ball. So many will try to support that while we still have a choice.

Exactly TKK. Folks, keep it in perspective of the bowling industry and not all industries when these statements are made.

https://www.bowlersjournal.com/brunswick-ceo-corey-dykstra-on-ebonite-acquisition/

It is tough for the factory workers who are out of work no doubt. Unfortunately this isn't a made in USA issue it's a bowling popularity and economic issue.The bowling ball market has dropped 20+% while industry pressure to release ever growing number of new balls a year has increased.  So R&D and production costs go up and profitability goes down while the factories aren't operating at full capacity further increasing costs.

Bowling ball prices are relatively set, at all levels of the line the companies are within $10-$15 dollars of each other often at the exact same rate, to my mind there isn't a company that has tried to leverage lower costs to gain market share other than maybe brunswick going on closeout at a much higher rate. It's brutally competitive, how many new releases do people need.

While I get people are frustrated that the balls will be made in Mexico but Brunswick brought certain assets that they thought could add value which were the rights to the brand and some intellectual property. Maybe someone will buy some other select assets of Ebonite including the factory, but my guess is Ebonite had large liabilities that would have to be assumed if Brunswick were to buy the corporation. Why not just buy the aspects you want or have flexibility with rather then unprofitable assets and liabilities including potential debts or legals claims.



EBI was a bit aggressive with their release schedule in managing 4 brands. In my opinion the EBI consumers would not have been upset for a more thought out relaxed release schedule like Storm does with Storm/RG. Storm and RG usually release complements across brands and at staggered times. EBI would release overlapping equipment and drop balls in all 4 brands at once. I donít think the heads at EBI really truly had their heads in the game for years unfortunately.

EBI management had their heads up their rears for sure if couldn't turn a profit with way Hammer has been doing lately.  Of course the C-suite isn't the ones whose holidays are going to be brutal.  Was bummed at first and posted some pretty harsh things on here initially but EBI was pretty hit or miss for me anyway.  Life goes on.  Brands still around for now and who knows maybe just as good eventually (ones that survive) but I won't be buying any time soon.  Let you all test out the waters first.  Glad I squirreled a BW Pink, GB2 and PH though (One Miracle and Ultra Heat as well but those probably meh, a Scout for giggles too).
« Last Edit: November 17, 2019, 11:31:18 PM by BowlingForDonuts »
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johns811

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Re: Brunswick has bought Ebonite!!!!
« Reply #51 on: November 18, 2019, 07:34:03 AM »
Alright more balls at cheap closeout. ;D

Sad but I was thinking the same!

Kegler300800

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Re: Brunswick has bought Ebonite!!!!
« Reply #52 on: November 18, 2019, 11:22:31 AM »
It's true...not everything I own is Made In America. However, when I can buy a made In America product instead of a foreign product, I will. Buy American when you can. The job you save may be your own.

Motiv all the way made in the USA.
Balls: Motiv Trident Abyss, Motiv Golden Jackal, Motiv Hydra and Motiv Hyper Sniper. All made in the USA.

bradl

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Re: Brunswick has bought Ebonite!!!!
« Reply #53 on: November 18, 2019, 11:48:18 AM »
It's true...not everything I own is Made In America. However, when I can buy a made In America product instead of a foreign product, I will. Buy American when you can. The job you save may be your own.

Motiv all the way made in the USA.

Most people aren't realizing WHO is exactly making the balls for Brunswick.

Yes, they are made in Mexico. To be specific, Reynosa, Mexico, right across the river from McAllen, Texas, where nearly all of the employees live. So they live in the US, go across the river to the plant, and make the balls there, and return home when the day is done.

So if we are going to talk about American people with American jobs, no-one is looking at the devil in the details here in seeing that Americans are actually working the jobs that people assume that they aren't.

Dykstra's article does have some decent info in it, and may be worth a read for those who are taking things to the extreme as to who is doing what in Mexico.

Additionally, I seem to recall nearly the same thing happening roughly 20 years ago when Ebonite bought Hammer, and the Baltimore, SLC, and St. Louis plants were closed, and all the rage and anger that came from that; EBI came out a lot better on the other side of that. So while I get the vent and anger now, it may be bette to sit back and wait to see what happens.

That said, I do feel for those in Hopkinsville, and the regional reps.

BL.

milorafferty

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Re: Brunswick has bought Ebonite!!!!
« Reply #54 on: November 18, 2019, 06:04:32 PM »
It's true...not everything I own is Made In America. However, when I can buy a made In America product instead of a foreign product, I will. Buy American when you can. The job you save may be your own.

Motiv all the way made in the USA.

Most people aren't realizing WHO is exactly making the balls for Brunswick.

Yes, they are made in Mexico. To be specific, Reynosa, Mexico, right across the river from McAllen, Texas, where nearly all of the employees live. So they live in the US, go across the river to the plant, and make the balls there, and return home when the day is done.

So if we are going to talk about American people with American jobs, no-one is looking at the devil in the details here in seeing that Americans are actually working the jobs that people assume that they aren't.

Dykstra's article does have some decent info in it, and may be worth a read for those who are taking things to the extreme as to who is doing what in Mexico.

Additionally, I seem to recall nearly the same thing happening roughly 20 years ago when Ebonite bought Hammer, and the Baltimore, SLC, and St. Louis plants were closed, and all the rage and anger that came from that; EBI came out a lot better on the other side of that. So while I get the vent and anger now, it may be bette to sit back and wait to see what happens.

That said, I do feel for those in Hopkinsville, and the regional reps.

BL.


Is there a source for this information? I could be wrong, but it seems highly unlikely that a country would allow non-citizens to cross the border daily to do manufacturing work their own citizens could do.

I doubt that manufacturing bowling balls would be considered highly skilled labor.
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bradl

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Re: Brunswick has bought Ebonite!!!!
« Reply #55 on: November 18, 2019, 06:13:14 PM »
It's true...not everything I own is Made In America. However, when I can buy a made In America product instead of a foreign product, I will. Buy American when you can. The job you save may be your own.

Motiv all the way made in the USA.

Most people aren't realizing WHO is exactly making the balls for Brunswick.

Yes, they are made in Mexico. To be specific, Reynosa, Mexico, right across the river from McAllen, Texas, where nearly all of the employees live. So they live in the US, go across the river to the plant, and make the balls there, and return home when the day is done.

So if we are going to talk about American people with American jobs, no-one is looking at the devil in the details here in seeing that Americans are actually working the jobs that people assume that they aren't.

Dykstra's article does have some decent info in it, and may be worth a read for those who are taking things to the extreme as to who is doing what in Mexico.

Additionally, I seem to recall nearly the same thing happening roughly 20 years ago when Ebonite bought Hammer, and the Baltimore, SLC, and St. Louis plants were closed, and all the rage and anger that came from that; EBI came out a lot better on the other side of that. So while I get the vent and anger now, it may be bette to sit back and wait to see what happens.

That said, I do feel for those in Hopkinsville, and the regional reps.

BL.


Is there a source for this information? I could be wrong, but it seems highly unlikely that a country would allow non-citizens to cross the border daily to do manufacturing work their own citizens could do.

I doubt that manufacturing bowling balls would be considered highly skilled labor.

The BJ article quoted above. Specifically:

Quote
Those employees Dykstra is open to bringing aboard from EBI would fill U.S-based positions.

"Brunswick's got well over 200 people that are in the U.S., and we're going to continually expand upon that number," Dykstra said, a number that includes some who work at the Mexico plant, which is located just across the border from McAllen, Texas ó employees living in McAllen but commuting to Mexico each day to work there.

So the workers there are Yanks, commuting to Mexico to work.

BL.

qstick777

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Re: Brunswick has bought Ebonite!!!!
« Reply #56 on: November 18, 2019, 06:17:54 PM »
It's true...not everything I own is Made In America. However, when I can buy a made In America product instead of a foreign product, I will. Buy American when you can. The job you save may be your own.

Motiv all the way made in the USA.

Most people aren't realizing WHO is exactly making the balls for Brunswick.

Yes, they are made in Mexico. To be specific, Reynosa, Mexico, right across the river from McAllen, Texas, where nearly all of the employees live. So they live in the US, go across the river to the plant, and make the balls there, and return home when the day is done.

So if we are going to talk about American people with American jobs, no-one is looking at the devil in the details here in seeing that Americans are actually working the jobs that people assume that they aren't.

Dykstra's article does have some decent info in it, and may be worth a read for those who are taking things to the extreme as to who is doing what in Mexico.

Additionally, I seem to recall nearly the same thing happening roughly 20 years ago when Ebonite bought Hammer, and the Baltimore, SLC, and St. Louis plants were closed, and all the rage and anger that came from that; EBI came out a lot better on the other side of that. So while I get the vent and anger now, it may be bette to sit back and wait to see what happens.

That said, I do feel for those in Hopkinsville, and the regional reps.

BL.


Well, what the article with Dykstra actually said was:

Quote
"Brunswick's got well over 200 people that are in the U.S., and we're going to continually expand upon that number," Dykstra said, a number that includes some who work at the Mexico plant, which is located just across the border from McAllen, Texas ó employees living in McAllen but commuting to Mexico each day to work there.


Would be interesting to know the actual numbers instead of "most of" versus "some."

The Reynosa plant also makes boats and other products.

I find it interesting because the Brunswick wiki page says that Brunswick got out of the bowling game in 2015.

Quote
Brunswick completed its exit from the bowling business in May 2015 with the sale of its bowling equipment and products division to BlueArc Capital Management, a private investment firm based in Atlanta, GA. BlueArc completed the acquisition with investments from Gladstone Investment Corporation, a publicly traded business development company in McLean, Virginia, and Capitala Finance Corp., a business development company in Charlotte, North Carolina. BlueArc continues to produce bowling balls under the Brunswick and DV8 brand names.


qstick777

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Re: Brunswick has bought Ebonite!!!!
« Reply #57 on: November 18, 2019, 06:42:17 PM »
Curious as to how the EBI products will change under Brunswick.

Quote
Dykstra underscored that Brunswick "bought the brands and the intellectual property associated with those brands. We did not buy the business. We did not buy the plant."

For Dykstra, the deal presents an exciting opportunity for Brunswick to not settle for slapping its own coverstocks and cores onto EBI balls, but instead to learn as much as possible from Ebonite and to make informed investments in technology that will position Brunswick to ensure differentiation between EBI-brand balls and Brunswick's DV8, Radical and Brunswick equipment.

"I am extremely confident that we're going to develop outstanding new technologies," Dykstra said. "We're going to continue to differentiate our products across seven brands as we do now across three ... The more you invest, the more technology you have, the more you can differentiate. It certainly becomes more complicated with seven brands, but we have the ability to do that."

Dykstra added that, "Our plants operate a little differently. It's urethane casting and polyester casting. We just have equipment that is a little different [from EBI's], so we'd certainly love to learn from them what they have learned from more than 50 years in manufacturing ... I'm hoping that if we put the right people in the room, we can learn from each other, and that creates some pretty outstanding new products."

Does "intellectual property" include the existing molds?

How did the cores differ between the existing products?

I don't think I've followed the bowling industry since I stopped bowling almost 10 years, so I'm really far out of the loop.  :)

milorafferty

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Re: Brunswick has bought Ebonite!!!!
« Reply #58 on: November 18, 2019, 07:11:40 PM »
It's true...not everything I own is Made In America. However, when I can buy a made In America product instead of a foreign product, I will. Buy American when you can. The job you save may be your own.

Motiv all the way made in the USA.

Most people aren't realizing WHO is exactly making the balls for Brunswick.

Yes, they are made in Mexico. To be specific, Reynosa, Mexico, right across the river from McAllen, Texas, where nearly all of the employees live. So they live in the US, go across the river to the plant, and make the balls there, and return home when the day is done.

So if we are going to talk about American people with American jobs, no-one is looking at the devil in the details here in seeing that Americans are actually working the jobs that people assume that they aren't.

Dykstra's article does have some decent info in it, and may be worth a read for those who are taking things to the extreme as to who is doing what in Mexico.

Additionally, I seem to recall nearly the same thing happening roughly 20 years ago when Ebonite bought Hammer, and the Baltimore, SLC, and St. Louis plants were closed, and all the rage and anger that came from that; EBI came out a lot better on the other side of that. So while I get the vent and anger now, it may be bette to sit back and wait to see what happens.

That said, I do feel for those in Hopkinsville, and the regional reps.

BL.


Is there a source for this information? I could be wrong, but it seems highly unlikely that a country would allow non-citizens to cross the border daily to do manufacturing work their own citizens could do.

I doubt that manufacturing bowling balls would be considered highly skilled labor.

The BJ article quoted above. Specifically:

Quote
Those employees Dykstra is open to bringing aboard from EBI would fill U.S-based positions.

"Brunswick's got well over 200 people that are in the U.S., and we're going to continually expand upon that number," Dykstra said, a number that includes some who work at the Mexico plant, which is located just across the border from McAllen, Texas ó employees living in McAllen but commuting to Mexico each day to work there.

So the workers there are Yanks, commuting to Mexico to work.

BL.



That is not what the article you referenced says. It says SOME. I can accept that maybe a few skilled positions like engineers or designers would be able to work in Mexico while still living in the U.S., but the line workers? I really doubt that.


Of course there are 200 plus Brunswick employees in the U.S. Sales, marketing, advertising type positions not directly involved in manufacturing wouldn't need to be in Mexico. But the line workers who make the balls, I would bet those guys are Mexican citizens.

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qstick777

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Re: Brunswick has bought Ebonite!!!!
« Reply #59 on: November 18, 2019, 07:19:34 PM »
Those well paid factory workers traveling the 45-60 minutes from McAllen, TX to the Reynosa factory every day!

Quote
Wages in Manufacturing in Mexico remained unchanged at 2.60 USD/Hour in July from 2.60 USD/Hour in June of 2019. Wages in Manufacturing in Mexico averaged 2.60 USD/Hour from 2007 until 2019, reaching an all time high of 3.80 USD/Hour in December of 2013 and a record low of 2 USD/Hour in January of 2017.
https://tradingeconomics.com/mexico/wages-in-manufacturing

Quote
A maquiladora is defined as a factory that imports materials and equipment on a duty-free and tariff-free basis for assembly or manufacturing and then re-exports the assembled product; usually back to the originating country. After 2006, the Government of Mexico chose to rename the Maquila decree to the INMEX program.

There are a total of 247 maquiladoras located in Matamoros and Reynosa with 174,000 employees. Reynosa and Matamoros have well-known firms with maquiladora operations, including TRW Automotive, LG, Jabil Circuit, Bissell, Maytag, Nokia, Panasonic, Delphi, Brunswick, Emerson and Black & Decker, just to name a few.

Wages and Benefits
The average wage and benefits package for the border region has a minimum wage of 49 pesos per day, however the average starting wage for most maquiladora workers is 110 pesos per day. Employees work a 48 hour work week and receive a full day pay on Sunday. Employees can expect a 20% increase after 6 months of employment. The benefits package includes:

   * Socialized medical system to which every employer must contribute
   * Social Security, severance pay, paid holidays, mandatory bonuses and child care.
   * The wage for unskilled laborers working in a maquiladora is $2.30 taking into consideration all the cash and non-cash fringe benefits.

https://harlingenedc.com/economic-development/international-opportunity/maquiladoras/


110 pesos = $5.69  PER DAY.

https://www.facebook.com/Brunswick-compaŮŪas-de-Mexico-125706371184428/


Kegler300800

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Re: Brunswick has bought Ebonite!!!!
« Reply #60 on: November 19, 2019, 10:59:25 AM »
If U.S. citizens are working the line making bowling balls in Mexico, they are grossly underpaid. They would make triple the money at Wal-Mart and that's saying something.
Balls: Motiv Trident Abyss, Motiv Golden Jackal, Motiv Hydra and Motiv Hyper Sniper. All made in the USA.