Me thinks Columbia is just releasing balls for cool names. I mean, when they released "throttle", wasn't it obvious they were going to milk it was for all it was worth? Who didn't see "Full Throttle" coming?

I expect to see the next few balls in the so-called "Ego" line (if you can call it a line) will be called:
---Super Ego
---Id
---Conscience
---Superiority Complex
*****and what will be the bowling ball to end all bowling ball, the one that will give even the worst player consistant 300s,
---The Sigmund Freud